A 20-foot gesture-enabled multiplayer experience wall, a cross-platform mobile in-store companion experience, and over 150 synchronized digital displays. All stuffed into AT&T's first flagship store on Chicago's Magnificent Mile. Much like Lebowski's rug, our designs really helped tie the room together.
Role: Art Director + Motion Designer
Crew: Ryan Kellogg, Creative Director John Ferguson, Art Director Dung Le, Art Director
Building on AT&T's existing brand, we created a modern, touch-friendly design system that could work on multiple screen sizes.
Motion toolkits were built to be re-used on multiple touchscreen kiosks.